FIELD DAY
BY FIELDMATES.TECH

A free Saturday morning for Bay Area contractors

Your competitorsare alreadyusing AI.

Here’s how to catch up.

Sat, Nov 21 · 9 AM to 12 PM

Radisson Hotel, Sunnyvale

Frank Alcaraz + Michael Le

The morning

Three hours.No fluff.

You’ll leave with things you can use Monday.

Your hosts

A contractor, and the guy whobuilt the system he runs on.

Host

Frank Alcaraz

FAC Construction

Runs his jobs, crew and leads from his phone.

Host

Michael Le

On Point Tech Solutions

Builds the systems that answer every lead.

Part 1 · Michael

Most jobsaren’t lost toa competitor.

They’re lost to a phone nobody answered.

Where jobs leak

Four places the work slips away.

The missed call

You’re on a roof. The lead calls the next name on Google.

Slow follow-up

The quote goes out. Nobody checks back. The job goes cold.

No reviews

Happy customers never get asked, so Google never hears about them.

The old list

Past customers need you again, but nobody reaches out.

Which one costs you the most? Shout it out.

Live demo · The missed call

A missed call becomesa booked job.

1A call comes in. Nobody can answer.
2A text goes back in seconds, on its own.
3The lead replies and picks a time.
4It lands on your calendar.

9:42

New leadMobile

Incoming callYou’re up a ladder

✕ Missed call · 9:42 AM

Hi, it’s FAC Construction. Sorry we missed you! What can we help with?

Sent automatically · 9:42

Need a quote on a kitchen remodel. Can someone come out this week?

Pick a time for a site visit →

Site visit bookedThu · 10:00 AM · on your calendar

Speed to lead

Leads come fromeverywhere.

Your website, your ads, Google, Facebook, a missed call. If they land in five different places, somebody waits.

And the first 2 minutes decide who gets the job.

9:51

One inbox

Website

Website formBathroom remodel, wants a call

Ad

Facebook ad formDeck repair, has photos

Google

Google Business messageRoof leak after the rain

Call

Missed call, texted back“Kitchen remodel quote this week?”

Text

Text message“Can you come Friday?”

Live demo · Speed to lead

From form to phone callin under 2 minutes.

Since they hit submit0:00

0:00

Lead captured

Website, ad or Google form lands in your system.

Seconds

You’re notified

Your phone buzzes with their name and what they need.

Seconds

They hear back

A text goes out: thanks, we’re calling you now.

Under 1 min

It calls you

Answer, press 1, and it dials the lead for you.

Under 2 min

You’re talking

They haven’t even put their phone down yet.

Same minute they asked. Before anyone else calls.

Live demo · Reviews

Ask every finished jobfor a review.

1You mark the job done.
2Your customer gets a text with your review link.
3The review shows up on Google. You chased nobody.

10:12

FAC ConstructionYour customer’s phone

✓ Job complete · Kitchen remodel

Thanks for choosing FAC! Would you leave us a quick review? It really helps.

★ Leave a Google review

Done! Great crew, clean job site.

Demo reply

An FAC Construction worker framing a wall from a ladder

The easy win

Wake up yourpast customers.

One text to everyone you’ve worked for. A seasonal check-up, a new service, a referral ask.

The easiest job to book is from someone who already trusts you.

Break · 15 minutes

Coffee break.

Say hi to our sponsors at their tables.

Back in

15:00

Sponsor spotlights · 5 minutes each

Thank you to our sponsors.

Frank Alcaraz talking with a crew member on a remodel job site

FAC on the job

Part 2 · Frank

How I runFAC frommy phone.

What changed for us, and what I’d do first if I were you.

What changed at FAC

Before the system, and now.

Before

[How calls and leads were handled]
[How change orders got signed]
[Hours a week on paperwork]
[What slipped through]

Now

Every lead answered, even from a roof
The crew clocks in from the job site
Change orders signed on the phone
Job costs tracked as they happen

Live build

One volunteer’s business,set up on stage.

30:00On the clock

A business number that texts back missed calls

Their Google review link, ready to send

A booking calendar customers can use

One follow-up that runs on its own

Try it tonight · Free

Three AI prompts you can use tonight.

Open ChatGPT, or any AI app, paste one in and fill in the brackets.

Follow up on a quote

Write a short, friendly text to a homeowner who got my quote for a [kitchen remodel] 3 days ago. Ask if they have any questions. Keep it under 300 characters.

Reply to a review

Reply to this Google review for my construction company. Warm and professional, two sentences, thank them by name: [paste the review]

Write a clear scope

Turn these job notes into a scope of work a homeowner can understand, with a simple list of what’s included: [paste your notes]

Your Monday checklist

Five things to do Monday morning.

Write your missed-call text and set it to send on its own.

Find your Google review link and text it to your last 10 customers.

Turn on a phone alert for every new web form and message.

Pull a list of everyone you’ve worked for in the last two years.

Send them one check-in text before the busy season.

Q&A · Frank + Michael

Questions?

Ask us anything. Nothing’s off limits.

Thank you

Thanks for spendingyour Saturday with us.

Now go answer every call.

fieldmates.techFAC Construction + On Point Tech Solutions